What is a stretch mark?

More than 90% of women have stretch marks read more >

and despite being a baby-making badge of honour, these deep tears within the skin are often one of the most dreaded side effects of pregnancy.

There’s a genetic link to stretch marks, so if your mum has them, you were more likely to get them, too. But just as with wrinkles and eye bags, we can put up a very good fight against our genes! We do this by nourishing with superfoods inside and the best ingredients outside. But if your first line of defence has not succeeded, do not panic. Remember, you’re not alone, because we’re at your side (and front and back) and offering you the very best skincare we could possibly make to help you minimise those pesky stretch marks.